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Jason Krantz

Jason Krantz

Workforce and compensation data simplified | CEO/Founder | Data & Analytics | General Management | Advisor

With over 15 years of business analytics, data science, and strategic leadership experience in public and private equity owned business, Jason specializes in creating award winning analytics strategy, capabilities, teams, cultures, and solutions that drive tangible revenue and EBITDA improvements.

With a total quantifiable career revenue impact of $300 million+ and EBITDA impact of $75 million+, he has been successful in translating data and analytical insights into actionable business strategies and activities that drive higher revenues, greater margins, and market/wallet share growth.

He is the CEO and founder of Strategy Titan, a strategic advisory and information product development company. Their Labor Titan product helps individuals and teams make better, faster, more confident labor and compensation decisions.

He earned his MBA from the University of Notre Dame and is a former Division 1 track and field athlete for the University of Oregon.

What attracted you to data management or IT, and why did you choose to pursue this career?

Early in my career I realized the immense power of data. During my first job as an analyst, I would often get invited to present at executive meetings because I knew how to work with and extract insights from data.

Ever since then, I have used data as a powerful tool in my leadership, strategy, and decision-making toolbox.

What has been your greatest career accomplishment so far, and why has it been important to your career?

Building future leaders is what I am most proud of. I have had the honor of learning from numerous outstanding leaders. They led by example and took the time to coach me on how to think through problems, build teams, handle challenges, and lead.

I post daily on LinkedIn to share the knowledge I was given by others and have learned via experience. My hope is that my stories can inspire both themselves and their teams to reach that next level of performance.

What are the two or three biggest challenges you face as a data management professional / CDO and how can we address them?

  1. Overcoming bias – If we can’t overcome bias then it really doesn’t matter what the data says because people will not listen to it.
  2. Coaching people on how to overcome a “gut feel” dominated thinking process. This is especially prevalent in the managerial ranks, which presents some very significant challenges in instilling a data-informed culture.
  3. Getting leaders to understand the immense importance of high-quality data and an ongoing data management process.

How do you see data management / the role of the CDO / IT changing in the next 2 – 3 years?

Getting the business to effectively use the available tools, tech, and data as a part of their decision-making process will continue to be an ongoing challenge for CDO’s and related roles.

CDO’s could benefit immensely by being more business facing as this is where the rubber hits the road for a majority of data and IT initiatives.

Being viewed as a valued business partner gives CDO’s a seat at the decision-making table, which serves as the channel to help businesses make better, faster, more confident decisions. This should ultimately lead to better business performance, which is the goal of most CDO’s.

Data management also becomes a much higher business priority (with a corresponding increase in budget) if leadership clearly understands exactly HOW data management either directly or indirectly helps drive financial results.

Do you have any planned next steps for your career?

I’ve got three major topics I am tackling right now:

  1. Continue to advise companies on how to get the most out of their digital investments via culture change
  2. Grow my new workforce and compensation insight product Labor Titan. This is a best-in-class local market occupational wage insight platform.
  3. Share my new analytics and leadership courses with the next generation of impactful data and analytics professionals.

What is the single best piece of advice you have received in your data management / IT career so far?  Why has it been so important to you?

Understand your customer. If we don’t understand our customer’s world, their challenges, and how they look at things then it is going to be extremely difficult for us to connect with them and show them the value we can offer. This is true for many areas of life, and it is especially true in the data and analytics space.

Can you share something about yourself as a person that people wouldn’t know about you?

I was a former Division 1 athlete, running the sprints for the University of Oregon. Competition at that level instilled a large amount of discipline in me, and strongly influenced who I am today.

If you have any questions about this interview, or if we can be of any service, please do not hesitate to contact us

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