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Completed
04/28/2022 12:00 pm
Central US Time (GMT -5)
Most and organizations aren’t properly utilizing data analytics and analytics is early in the adoption cycle of 20-30% for most market sectors. IIBA recently discussed data and analytics failures, successes and conducted an independent survey with 300 business leaders to find out what high performers are doing differently.
In this fireside chat as Dr. David P. Marco and Keith Ellis, IIBA Chief Engagement and Growth Officer, discuss findings from IIBA’s Achieving More with Data research.
Dr. David P. Marco, PhD, Fellow IIM, CBIP, CDP is an internationally recognized expert in the field of data warehousing, business intelligence, enterprise data management, data governance, and is the industry’s leading authority on metadata. Mr. Marco is founder and President of Enterprise Warehousing Solutions, Inc. (EWS), a Chicago-based enterprise data management consultancy dedicated to providing clients with best-in-class solutions. Author of several books and hundreds of articles and a Certified Data Management Professional, Mr. Marco is also a well-known speaker in his areas of expertise at conferences and symposia.
Keith Ellis has been an executive in the technology industry for over 25 years, starting with the industry trend-watcher International Data Corporation (IDC). He has held roles as CEO, COO, board member, investor or mentor to various technology companies, co-founded and sold a business analysis company as well as being a former Chair of IIBA. As Chief Growth and Engagement Officer for IIBA, he is responsible for leading IIBA’s global growth strategy, including strategic partnerships, corporate and academic programs, chapters, and membership value.
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